Indian consumers are willing to share personal information with manufacturers or third parties for features such as anti-theft tracking, reflecting rising trust in data-driven solutions, according to the findings of a global study conducted by Deloitte.
As per the 2025 Global Automotive Consumer Study, which saw a participation of 1,000 people, 88 per cent of the Indian consumers were willing to share personal information with manufacturers or third parties for features such as anti-theft tracking—significantly higher than 60 per cent in the US, the survey revealed.
This signals a rising trust in intelligent mobility solutions, it added. Indian customers are also optimistic about tech, with 82 per cent of the people surveyed viewing AI as beneficial, and they prioritise vehicle-smartphone connectivity, as per the study.
In India, 62 per cent of consumers surveyed rank product quality, including safety, as their top priority when choosing their next vehicle, as per the study. Sharing more insights, the report found that affordability pressures are shaping consumer choices in India, prompting some to explore regular models powered by internal combustion engine (ICE).
As per the survey, consumers were exploring ICE models influenced by affordability considerations and anxieties associated with electric vehicles. Despite this, interest in hybrids and BEVs persists, it said.
Notably, 36 per cent of consumers in the survey prioritised fast charging, underscoring rising expectations from EV infrastructure, the report said.Notably, 36 per cent of consumers in the survey prioritised fast charging, underscoring rising expectations from EV infrastructure, the report said.
