To showcase the entrepreneurial ventures of women, The Entrepreneurs Associates (tEA) and Friends of Women’s World Banking (FWWB), as part of their “Nurturing Women Entrepreneurship Program”, organized a Sales Day at Old NST, Kohima on February 6.
The event was organized for women from four districts: Mon, Tuensang, Phek, and Dimapur.
A total of 27 enthusiastic women entrepreneurs participated in the event, setting up stalls featuring a diverse range of products such as pickles, tribal ornaments, baskets, bags, snacks, baked goods, candies, and more.
The event commenced with a brief program chaired by Manpang Nyiam, Associate Project Coordinator of tEA.
Speaking on the occasion, Neha, Chief Operating Officer of FWWB, provided an insights on entrepreneurship and women’s economic empowerment.
She said, the sales day was a small effort between tEA and FWWB to create a platform for the women, with an objective to give them market exposure.
Anatoli V. Awomi, representing Dimapur consisting of 10 members, expressed gratitude to tEA and FWWB for their unwavering support and encouragement towards their entrepreneurial endeavors. Awomi also highlighted the challenges faced by women entrepreneurs in Dimapur and how the support from these organizations has been instrumental in their journey towards success.
Neitshote-u Mero, representing Phek, shared her entrepreneurial journey with the audience. She also expressed gratitude towards FWWB and tEA for recognizing and consistently supporting her small business.
The women entrepreneurs participating in the event had previously undergone a comprehensive weeklong intensive training session on Financial Education and Business Management (FEBMS).
The training was to equip them with essential skills and knowledge in areas such as savings, budgeting, smart money management, record-keeping, and utilization of digital banking apps and social media platforms to strengthen their market presence and reach potential customers.
In addition to the FEBMS session, the women also received training in various skill sets aligned with their existing micro-businesses and interests.
Sales day for women merchants
